In case you happen to be interested...

I've decided to share my MA final dissertation with anyone who wants to read it.  It's a case study of a band called Four Day Hombre (now known as Hope & Social) who were canny enough to raise £100,000 from their fanbase a few years ago.  

If you want to know what made the fans invest in this way, and whether it's feasible for other bands to operate this model, then click on the link below. Just brace yourself, it's a bit dry.

About Us

The Lemon is a project conceived and delivered by Simon Harrison of Mushroom Concepts Ltd.

Simon's most relevant 'tools' for this project include qualifications in music management, project management and marketing experience of setting up and running a record label and management agency for an ISP and half a lifetime as an amateur musician in the UK and overseas. 

He's not sure how playing bass on a '90s Egyptian pop hit has helped, but anyway.

He is also a member of the Music Managers Forum.

Simon is currently working closely on new designs with Cherie, who is acting as Visual Communications Consultant through Lancaster University.  He is also helped voluntarily by Illy, Lin and Richard. Hopefully this team will get bigger and stronger as time goes on.

Mushroom Concepts Ltd is a creative industries consultancy and production company, specialising particularly in the area of independent music production.

Mushroom Concepts is based at The Storey Creative Industries Centre in Lancaster. Previous clients include The Storey itself, NICE Bar, Ludus Dance, Lancaster University and Peopleprint Community Media (in Rochdale).



Current targets for new developments

  • v1.0 - The Directory - launches the site and central database - LIVE July 19th 2010
  • v1.1 - The Forums - expands the core site functionality - LIVE June 21st 2011
  • The Lemon App - testing content and relationship tagging concepts via iPhone App pilot - end July 2011 (including embedding results in the site)
  • The Lemon Newsletter - distribution of local and mainstream industry email updates to subscribers - end Aug 2011
  • The Lemon Investment - submission of VC investment proposal to secure funding for developing The (all singing all dancing) Lemon v2.0 - end 2011


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